It seems like every time you turn around, companies are adding a new claim to their product packaging. So how can your clients decipher all these crazy assertions, much less separate the useful ones from the misdirection? Why, with this handy-dandy guide, of course!
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Reading Package Claims: A Guide
It seems like every time you turn around, companies are adding a new claim to their product packaging. So how can your clients decipher all these crazy assertions, much less separate the useful ones from the misdirection? Why, with this handy-dandy guide, of course!
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